Modern Pharmaceutical Industry

Descripción

With its expansion into the global marketplace, the pharmaceutical industry of today is uniquely positioned to improve the global health standards of society by saving lives and improving the quality of lives around the world. Modern Pharmaceutical Industry: A Primer comprehensively explains the broad range of divisions in this complex industry. Experts actively involved in each division discuss their own contribution to a pharmaceutical company's work and success. Divisions include regulatory affairs, research and development, intellectual property, pricing, marketing, generics, OTC, and more

Información del libro

Editorial

Jones & Bartlett Learning

Fecha de publicación

2010-10-25

Páginas

346

Idioma

EN

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